Addidas Official Match Ball Launch Worldcup

GaiaNova worked on the launch of the Brazuca, the Addidas official Match Ball Launch worldcup 2014 Brazil. GaiaNova provided technical pre-production, projection design, assisted with the appointing and liaising with local suppliers in Rio de Janeiro (Brazil) as well as providing the Senior Ai Technician on-site to oversee the installation/operation of projectors and media servers for the show. This was a project by Immersive for H&K Strategies.